Change your business trajectory with sales.

You spend two years perfecting your product, thinking, "It’s so good, people will just buy it" or "If I build it, they will come." The hard truth? They won’t.

‍You need to start selling now.

No excuses.

Apply Now!

0->$150k/month.

We took a new venture from 0 to $150k/month, both sourcing and closing 200+ deals and creating over $10M in opportunities and $2M in cash collected revenue.

30 years of combined experience.

Each member of our team comes with at least 5 years of experience in their respective fields.

Haas School of Business @ UC Berkeley

We are backed by top schools around the world.

Peter's Story

I started my company from 0, selling sales as a service, scaling ventures to $1M+ in annual revenue. I've helped multiple companies figure out what to sell by selling first. This is what I preach. Sell first, figure out after.

I started with commission-based sales jobs, learning the ins and outs of closing deals. Eventually, I built Venture Sales Lab, a business dedicated to helping entrepreneurs like you break through sales barriers and hit real revenue goals.

Last year, our GTM strategies delivered exceptional results, securing $2M in closed deals for our clients and driving $10M in pipeline growth. Today, we work with businesses that want to scale — without wasting time on guesswork.

Your Business Growth Blueprint

Go-to-Market Strategy

We create a step-by-step sales roadmap that takes your product from idea to revenue.

Sales Execution

Whether you need a stronger sales process, better lead conversion, or a high-performing sales team, we’ve got you covered.

Coaching & Mentorship

Get 1-on-1 guidance from someone who’s done it before. Learn the mindset, tactics, and execution strategies that actually work.

Want to Work With Us? Apply below.

We keep things simple, efficient, and results-driven. Here’s what you can expect:

We Evaluate If You’re a Fit

Not every business is ready for rapid sales experimentation. Peter only works with founders who are serious about scaling — meaning you’re ready to test, iterate, and take action. We’ll quickly assess whether our approach aligns with your goals and if we can deliver real impact for your business.

If Selected, You Get a Deep-Dive Strategy Session

No generic sales advice. No one-size-fits-all playbooks. If we move forward, we’ll dive straight into your sales challenges, analyze your current GTM strategy, and outline a data-backed plan. You’ll walk away with clear, actionable insights tailored to your business — whether we work together or not.

If It’s a Match, We Move Fast

Scaling waits for no one. If we decide to work together, we execute immediately — setting up experiments, testing outreach strategies, and validating what works. No long sales cycles. No wasted time. Just fast, measurable progress.

Most Businesses Play It Safe. The Ones That Scale Don’t. We look forward to seeing you breakthrough.

Apply Below.
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